In celebration of Earth Day and Fashion Revolution Week, we’re taking you on a behind-the-scenes tour of what goes into the making of Everviolet lingerie and loungewear – from the amazing sewers who make our clothes, to where our sustainable fabric comes from, to images of our factory. Transparency is something we strongly believe in, and we are proud to take a stand with Fashion Revolution and the slow fashion movement. Our belief is that if we make clothes of higher quality, with recycled and/or sustainable materials, and from known and reputable supply chains, one brand at a time, we will slowly make a difference in the world. #whomadeyourclothes
Today also marks the 6th anniversary of the Rana Plaza Tragedy in Bangladesh, when the factory building collapsed, killing over 1,000 factory employees (who were working in challenging conditions for fashion brands overseas). This devastating event sparked a demand for change and a coming together of like-minded changemakers – the birth of the fashion revolution. Now united, we hope to inspire others, and shed light on how clothing made from a place of mindfulness and respect can impact humanity and our planet for the better. Scroll down to read more about our sustainability promise.
These are the faces behind our production – Ernesto, Felix, Paulina and Otilia – not to mention the brother/sister factory owners, Elvia and Art (not pictured). These are the skilled craftspeople who create our lingerie by hand, attending to every trim, stitch and seam, one garment at a time. Getting to know this team, and various others in our supply chain, have connected us deeply with each step of the process and created even more meaning in our product. Call us crazy, but we believe that one can feel the heartfelt intent that goes our clothing. And as consumers, when we feel the love, we take more pride in our purchases and take better care of the clothing in our wardrobes.
From day one, we have been committed to wellness in all aspects of our business. We knew how eco-damaging the apparel industry was, and it became our corporate mission to avoid contributing to landfills, contaminating water sources or perpetuating the inhumane treatment of factory workers. Because we are a direct-to-consumer brand, we try to minimize our carbon footprint -- buying local, shipping goods in recycled boxes, using recycled papers and packaging in our marketing materials, and including the option for reusable garment bags with every purchase.
Our jersey fabrics are sourced from ethical, eco-friendly mills in the US, Canada and abroad. We use certified TENCEL™ Modal with Micro Technology in all of our bras, bralettes, panties and camisoles so that the fabric closest to the skin is naturally soothing, breathable, anti-microbial and of course, luxe. What better way to nurture healing skin than by applying a gentle layer of comfortable, healthy fabric on top of it?
And oh, beautiful lace. We realize it’s not a natural fabric, but what femininity it offers! The lace we incorporate into our designs offers scalloped elegance and is always ultra-soft.
Every day during development and production, we work closely with our team of pattern makers, cutters, sewers and factory owners. It is a true collaboration, and each one of us takes pride in working with a brand that is making a difference in so many people’s lives. We are blessed to work with a small, family-owned factory in Los Angeles, with owners who care deeply for their workers and offer reasonable hours and generous wages in order to be able to build a bright future for themselves and their families. We love what we do, because we care what we do and who we do it with. #imadeyourclothes
This is Ernesto. He helps us ideate ways to keep seams away from nerve and incision sites, waste as little fabric and trims as possible, and construct our garments efficiently. He crafts beautiful samples for our fittings and models and always approaches his work with a smile. The synergy between our creative and production teams comes to life in LA, and each garment is designed for various functions and phases of healing. For example, our Maia bra is a loving option to wear directly following surgery, but it's also a well-suited bra for yoga, bedtime or someone wanting more back support. We believe in buying quality pieces that will last, so that we ultimately buy less over time. #slowfashionmovement
Even though Fashion Revolution Week comes to an end on April 28, our mission in transparency won’t stop there. We will always strive to make the world a healthier, greener, softer, more nurturing and loving place.
Today and every day, we send love to our factory in LA – you rock! Thank you for helping us make garments that we're proud to sell – and ones that make women feel empowered and beautiful again.
“When we respect each other and come together with a common cause, we have the power to make great change.” Keira Kotler, Founder of Everviolet